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- I analyzed the number of registrants, no-show rate, sales conversion rate, total time in the meeting, and overall engagement.
- While this is harder to measure, we know our event series keeps the Cloudinary brand top of mind and deepens our relationship with customers.
- I measured attendance over time to determine which speakers and topics were of the most interest and which marketing platforms were most successful at promoting the event.2020 and 2021 were years of immense change and unpredictability for the event industry, due to COVID-19.
- The Pool of Bethesda in Jerusalem was where sick people gathered with hopes of being cured of their illnesses.
- 4 For an angel went down at a certain time into the pool and stirred up the water; then whoever stepped in first, after the stirring of the water, was made well of whatever disease he had.
- We were able to triple our event revenue through sponsorships in 2021 and keep our attendees over the 1,500 mark, even in the midst of Zoom fatigue and Covid-craziness.I think it’s the constant evolution of our jobs while maintaining work/life balance.
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When Jesus saw him lying there and knew that he already had been in that condition a long time, He said to him, “Do you want to be made well? Jesus tells the lame man to get up, walk, and carry his bed— and the lame man does. Its peaceful location in a pool of water is popular with visitors and filmmakers.
We usually see prospects who engaged in marketing campaigns were more likely to close, and close faster, than those who did not attend an event. Our on-demand event content is now a powerful sales enablement tool for our sales team, who share session recordings with prospective customers, as well as existing ones who are considering adding on a new capability. We know our attendees’ time is precious, so we encouraged them to involve their family and were sure to include enough food and/or drink to share.
This was extremely important during https://betsider.nl/ a time where live events (which we had relied on heavily) were no longer happening, and yet our goals had not been adjusted accordingly. I made the decision from the onset of the year to plan for virtual events, given our small team and resources. In both cases, we had to figure out how to take what are historically in-person events and translate them into engaging virtual experiences with a team of just two in-house event marketers, counting myself.
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Imagine DigitalCollaboration of great partners internally and externally but ultimately great content is what makes any digital event stand out and be successful.18,000 unique visitors, 100k page views, 19,000 registrantsDetermining creative ways to engage with attendees virtually and create a meaningful event that isn’t like all the other virtual events going on at the same time. Grosvenor Casino lets players live stream and bet on real roulette tables from their land-based casinos. There are numerous operators across multiple states which offer real money slots, table games, and live dealer options where you can win real money. Before talking about real money casinos, it helps to understand why experienced players rarely start there. More on this later.Even though it cost me time (and still getting all marketing channels firing), I took a few weeks to gather a lot of data on these conferences (previous attendees, what prospects would look like pre- and post-COVID) and established my plans, 1P lists (previous conference attendees and behavioral-based SHRM prospects, 2P rented lists, and 3P Lookalike lists from list brokers mirroring our previous attendees and prospects). We were moving forward planning and executing in-person events which we hadn’t had for 2 years while also maintaining an online virtual program.
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Salesforce+ also creates a bridge for in-person attendees to come back and continue their journey into new experiences like original series, jumping off points to learning and an entryway into our permanent communities in Slack.Also, it doesn’t hurt that we were the first Brand experience platform that married a B2B Streaming service and a virtual events platform seamlessly, with more content types to come! My team has successfully continued producing virtual events and programs, which continues to be our organization’s number one lead generator.We started our webinars, roundtables, and podcasts during COVID and have continued refining and improving the processes.Our webinar retention continues to trend above the industry benchmark.The rising costs across the event and meeting industry. I am proud that I was able to virtually deliver an engaging, inspiring conference when C-level attendees were used to networking in-person. While we had the pleasure of working on some amazing client events, I’m proudest of our techsytalk GLOBAL event where we brought together 1,500 event professionals in an innovative virtual format with engaging round tables, case studies, hack sessions and more.2021 really gave us the opportunity to try new ways of engaging audiences before, during and after so we were able to extend the lifecycle of our events and really make an impact! Without the hard work of many teams, the events department wouldn’t have been able to execute this very successful series for events.This virtual event series has driven over 36,000 registrations, an average of over 5,000 per event. I’m very proud of the team and all of their hard work in creating this event series, and for continuing to drive necessary leads for the sales organization.As noted above, these events were a huge cross-functional team effort spanning the entire marketing organization.
To add to the challenging parameters even more, the team had 8 weeks to execute the entire program from beginning to end. In addition, the scope of the SKO program was executed across 16 global cities at the same time from both in-person and remote locations. The success came from the positive survey feedback responses for working diligently to get team members back in-person and reinforcing our unique culture celebrating individual and team success. Sometimes it’s not easy to market an industry that you have no idea about but when you’re up to the challenges, you can learn a lot and push boundaries.
- Jesus barely spoke to the lame man at the Pool of Bethesda before curing him.
- I know personally, that spiritual healing may occur without physical healing and that makes all the difference in our health journey.
- The MarTech Summit SeriesAfter years of running virtual summits, cancellations, and postponements, we finally brought The MarTech Summit to locations we’ve been planning to for years.The number of attendees at the Summit and the on-site feedback that we received.Our biggest challenge was to move fast and adapt along the way.
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- Another challenge was creating an event strategy against a backdrop of so much uncertainty.
- In both cases, we had to figure out how to take what are historically in-person events and translate them into engaging virtual experiences with a team of just two in-house event marketers, counting myself.
- In addition, the scope of the SKO program was executed across 16 global cities at the same time from both in-person and remote locations.
Healing a man who was crippled for 38 years, at the Pool of Bethesda (John 5:1-
The healed man’s presence at the Temple is a possible sign of faith and gratitude. Today, there are many hospitals that are named for this pool. 13 But he who was healed didn’t know who it was, for Jesus had withdrawn, a crowd being in the place. 7 The sick man answered him, “Sir, I have no one to put me into the pool when the water is stirred up, but while I’m coming, another steps down before me.” 6 When Jesus saw him lying there, and knew that he had been sick for a long time, he asked him, “Do you want to be made well?”
2 Now there is in Jerusalem (C)by the Sheep Gate a pool, which is called in Hebrew, aBethesda, having five porches. Save my name, email, and website in this browser for the next time I comment. The bonuses are very player-friendly, and there’s a wide variety of games to try.
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The conference delivered in numbers, content, programming, and production.Our success was tracked based on a set of key metrics and KPIs, but the ones in particular that stand out are our registration goal and developer audience engagement; mainly centered around hosting Snyk’s first ever Capture the Flag competition for our developer audience. We set out to achieve some lofty goals and by supporting each other and driving towards the same end goal we were able to create some true virtual event magic. It took an actual village of Snykers to ideate, build and execute this virtual event. With virtual having lower engagement and interest for attendees, it made it challenging to offer value add for companies. The series has influenced over 300 opportunities, and driven over $1.5M of pipeline for our sales organization.Just like most event professionals, these last 2 years have been an extremely challenging time.